The company's origins lie in the founding of the Rhino Group by Terry Norris and Bev Ripley in 1992. A number of mergers and acquisitions followed during the 1990s, and in 1999, the company was purchased by Electronics Boutique Limited, which rebranded itself as The Game Group. Following this event, the company continued to expand during the 2000s, purchasing several retailers overseas. Today, Game has become one of the most important retailers in the gaming industry operating in the United Kingdom.

The company sells and distributes a large selection of branded products which includes Apple, Xiaomi, Nokia, Samsung, OPPO, Logitech, Razer, XBOX, Playstation, Nintendo, LEGO, EA, and more.

There are multiple ways for customers to save money with Game. Check out their current offers available on their website to find their best prices and sale deals for you. Register and join the Game Family and start collecting and redeeming points you can spend online and instore next time you shop with the retailer. In addition to this, you can also try their 3 for 2 offer on their preowned range, pick up two Games you've been waiting to play and try out a third completely free.

Game’s main competitors are other similar retailers operating in the region such as Battleground Gaming, Asgard Games, Onestopgaming.co.uk, and Leisure Games.

Game’s customers can take advantage of many exclusive benefits with the store. Be the first person to receive Game latest promotions, offers and news by subscribing to their newsletter and start enjoying their newest deals delivered right to your inbox.

Game offers amazing Black Friday deals and discounts to help you save money on everything you need. Unlock the best offers of the season and shop like an absolute bargain expert.

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Black Friday will officially start on the 25th of November. While it should last only 24 hours, most stores will offer considerable discounts and sales for more than a week. In some cases, there will be early Black Friday discounts days before Black Friday even starts, so don't forget to visit flyers 365 often!

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The brochures and catalogs contain the best weekly, monthly and yearly promotions, with offers and discounts available today in stores. To check the updated prices you can also browse the official website online: https://www.game.co.uk/